Founder Story
Weaving fashion with love and protecting childhood with heart
I have been working as an advertising stylist for more than ten years, and the advertisements for children's products always move me the most. Every time I see a baby, it's like seeing a cute little angel, and I can't help but want to create the best for them.
But it is always very difficult to find designer baby clothes. Even if you spend a lot of money on imported brands, you may not be able to find the ideal style. This gave me a dream: to let every child, regardless of skin color, body shape and appearance, dress like a celebrity baby, with style and confidence from the bottom of their heart.
This dream eventually turned into baby baby cool.
However, in the process of establishing the brand, we made a surprising discovery: many children's clothing actually contains a lot of harmful substances! This made us determined that baby baby cool must insist on using 100% organic and non-toxic pure cotton, as well as fabrics and auxiliary materials that have been tested layer by layer to ensure they are non-toxic. Without this insistence, it is equivalent to feeding chemicals to the baby's skin, which is more terrible than letting them eat junk food every day.
But for us, simply ensuring health is far from enough. I firmly believe that aesthetic education should start from childhood. Through carefully designed children's clothing, we hope to let children live in an environment full of beauty from an early age, and subtly cultivate their aesthetic ability and creativity.
In order to realize this concept, we have devoted a lot of effort to every detail. From pattern design to fabric selection, from sewing to the final product, we strive to achieve the highest standards in every step. Although this process is difficult, every time I see children wearing our clothes and showing themselves confidently, all the hard work becomes worth it.
Baby Baby Cool upholds the 3H spirit of Health, Honesty and Happy. We use EU certified organic cotton and non-toxic and environmentally friendly dyes, and we are as strict with every detail as a mother would be with her baby. We believe that true taste is not only reflected in appearance, but also in the care for the health of children.
Babies are angels, and angels should wear thoughtful and beautiful clothes. Our dream is to let every little angel spread their wings and fly happily and healthily.
Children's lives are long, but childhood is very short. Through baby baby cool, I hope to leave the best mark on this precious time. Let us work together to create a healthy, fashionable and loving childhood for our children!